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Fashion/Style: Thanks To Going ‘Pink’, Gigi Hadid Is Fashion’s Newest Superstar


Not many 20-year-olds have the world as their proverbial oyster. Then again, not many are Gigi Hadid.

Hadid, a fresh-faced, 5’10 blue-eyed, size two bombshell born and raised in Los Angeles, California is the daughter of former Dutch-born model Yolanda Foster of The Real Housewives of Beverly Hills and Palestinan architect Mohamed Hadid. With the official announcement of Hadid landing the coveted gig of being the new face of Victoria’s Secret, Hadid graduated from being just a regular model to a bona-fide supermodel.

Her impressive portfolio of appearing in 2012 as the face of GUESS and appearing in magazines such as Elle, Grazia, Vogue, Sports Illustrated and posing in Pireli, has elevated her into the proverbial A-list stratosphere of elite supermodels.

Landing in Victoria Secret, Hadid joins an elite and storied sorority of elite supermodels such as Heidi Klum, Gisele Bundchen, Laetitia Casta, Candice Swanepoel, Behati Prinsloo and Tyra Banks to wear market the American lingerie brand’s famous name and brand.

Again, not bad for a 20-year-old, eh?

In addition to walking down the runway and making appearances at Chanel and Cavalli, the jet-setting Hadid also happens to be a social media juggernaut, as she is friends with the likes of another rising star in modeling in Kendall Jenner as she stated to The Independent in reference to using social media to leverage her own brand.

“Social media is definitely something that is setting models apart because it makes someone relatable,” she said. “Girls are following me because I’m a model and because they want to see the behind the scenes aspect of it. They’re also following because there’s someone, hopefully, that they want to be friends with. And I think there are a lot of models that don’t understand it.”

Hadid would go to state that many companies look at how models connect with a wide range of ages and groups, “Companies are going to look at your following and your ability to connect to different age groups and different people and if you can connect to a lot of people by just being relatable and by showing people different sides of your life and different sides of you then you’re going to be able to represent a brand because you have a voice and that’s what brands are looking for.”

With a promising future as the face of one of the world’s most recognizable brands, being BFF’s with Kendall, girlfriend of Nick Jonas and a bright and promising future on the catwalk—and perhaps in TV and film—as she appeared in fellow gal pal Taylor Swift’s new music video, “Bad Blood” alongside Cara Delevingne, clearly 1.2 million followers know something about Gigi that we don’t.


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Robert D. Cobb
Founder, Publisher and CEO of INSCMagazine. Works have appeared and featured in places such as Forbes, Huffington Post, ESPN and NBC Sports to name a few. Follow me on Twitter at @RobCobb_INSC, email me at [email protected]

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