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David Stern : The Good, The Bad And The Ugly


The Reinvention of the NBA
The Reinvention of the NBA

David Stern is considered one of the best commissioners in the history of sports, as he left the NBA in a better place then when he came aboard.

He has made a lot of real accomplishments that no other NBA commissioner has done. For one thing, revenue went up 500%, Stern has brought up the moral of team players and fans. Many types of social programs have been incorporated and let us not forget some ugly moments in his 30 year tenure.

Not only did the NBA add seven franchises under Stern, making it to 30, and now games are televised in 215 countries and territories. The player salaries have sored to an average of more that $5 million preseason. The revenue from National TV deals is worth at least $930 million annually. The NBA has played 150 games internationally.

Sterns initiated a dress code in 2005 that stated that all players must dress in business or conservative attire while arriving and departing during a schedule game, on the bench or conducting NBA business.

Lebron James was the Cleveland Cavaliers No.1 pick on June 27, 2003. He brought basketball to a whole other level. James had many companies that endorsed him. In 2010, he took his talents to South Beach, in hoping to win his first ring. He did not win the ring until 2012 but he brought the NBA to a new level world-wide.

During All-Star weekend in 2009, David Stern announced that the NBA Finals MVP award would be named after legendary Bill Russell.

Not everything was peaches and cream on November 19, 2004 was one of Stern’s ugliest moment, since he started in 1984. It was when former player, Ron Artest, was suspended for 72 games after charging into the stands and inducing a brawl between the Indiana Pacers and the Detroit Pistons.

Another situation was when Stern couldn’t help Seattle get a deal for a new arena that would have kept the SuperSonics in Seattle. Instead the Sonics moved to Oklahoma City. He also had to fine the San Antonio Spurs $250,000 in November of 2012 for sitting out his starters during the Miami game.

Sterns is committed to many public service causes that NBA players participated in such as activities as literacy, child abuse prevention, hunger relief and the Special Olympic. He also organized the NBA teams up programs which promotes community services.

Stern leaves the league in a better place and his legacy will continue.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

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Robert D. Cobb
Founder, Publisher and CEO of INSCMagazine. Works have appeared and featured in places such as Forbes, Huffington Post, ESPN and NBC Sports to name a few. Follow me on Twitter at @RobCobb_INSC, email me at [email protected]

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