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The Final Nail In David Stern’s Destroyed Legacy

At one point during his tenure as NBA commissioner David Stern was arguably the best commissioner of the four major sports. Over the last 15-20 years he's been the worst and now fans are counting down the days until he officially retires. Taking advantage of Michael Jordan and his popularity in the 80s and 90s, Stern and the league capitalized on it as Jordan starred in a McDonald's commercial with Larry Bird, Gatorade created a theme song for him
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LeBron James vs Kevin Durant : A New Rivalry For The Ages

As a 22-year old, the words "rivalry" and "basketball" haven't meant much in my years of watching the NBA. Hell, the biggest rivalry in the NBA during the post-Jordan era has been Kobe Bryant versus Shaquille O'Neal and as entertaining as that has been, they were teammates, so things weren't the same. People love to credit the culture with the lack of rivalries we have in 2012 and some notions