The significance of entrepreneurship can never be downplayed, as entrepreneurial skills are relevant in every frame of time. Gone are the days when jobs in the private sector were easily accessible; today, jobs are scarce due to the economic meltdown. Entrepreneurship can increase national income and generate better revenue due to higher earnings. Entrepreneurs are constantly offering new and innovative products along with better facilities.
As per a study, entrepreneurship generates high tax revenue, resulting in rapid progress and prosperity for the world. Entrepreneurship is an activity that causes significant growth in the market. Entrepreneurs should plan and design practical strategies and prepare for risks to extract the immense advantage of the market. Let’s keenly discuss the young entrepreneur Frankie Russo to better understand entrepreneurship.
The entrepreneur, investor, author, technology innovator, and keynote speaker Frankie Russo is like a breath of fresh air in the market. He is the founder and CEO of multipurpose companies such as Russo Capital, Potenza Inc., and 360° Intelligent Automation. He is a co-founder of Origin A.I. and 247 Out of Home, a partner at Voodoo Growers and Artists Tone Records, and a strategic investor at Mudita Venture Partners. Russo is also an author and keynote speaker featured in multiple tabloids and magazines, including Forbes, Entrepreneur, and Times magazine.
Frankie Russo was born in Louisiana, United States, on May 17, 1981. He went to elementary school in Lafayette and Westminster Christian Academy in Opelousas for high school; Russo was a studious kid. Later in 2004, he attended the University of Louisiana and completed his bachelor’s degree in Public Relations, Marketing, and Business Management. During his academic years in college, Russo was a music buff. He founded rock bands and two record labels, Artist Tone Records and Artist Tribune.
During his high school days, he sold a T-shirt to his class fellow, and that’s how his inner entrepreneur was born, leading to the foundation of Potenza Incorporation. Founded in 2008, Potenza Inc. is an advertising company proficient in brand management, advertisement, and strategy development. Potenza Inc. is famous for branding auto dealers, television stations, and national food chains, creating entourage for its clients.
The perpetual success of Potenza Inc. boosted Russo’s confidence, and he ended up founding 360° Intelligent Automation by the year 2015. The company specializes in innovative marketing automation and intelligence solutions for private companies and firms. In 2018, Russo decided to explore another aspect of entrepreneurship i.e., investment. He developed an investment company named Russo Capital and invested in multiple sectors such as sports, technology, advertising, media, marketing, automobiles, music, agriculture, publishing, and finance through his private firm.
Not only a successful entrepreneur, but Russo is a humanitarian too. In 2016, he founded a platform named The School of Why that offers multiple opportunities to entrepreneurs, artists, professionals, musicians, athletes, and passionate people to fulfill their dreams just like him. To motivate others, he authored The Art of Why: Edition Master Your Purpose in 2016. Another book Breaking WHY: Hacking and Rebuilding Strategic Emotions for Authentic Success, was published by Amplify Publishing in 2022. Both books are available on Amazon.
Many awards and recognitions are dedicated to Russo, and the list is never-ending. From 2014 to 2018, his company Potenza Inc. made it to the list of Inc. 500’s fastest-growing companies. 360° Intelligent Automation was listed in Inc. 500 for 8 sequential years and was the 50th rapidly-growing company from 2019 to 2021. In 2015, Russo was honored with Addy Awards in 2015 and AWA Automotive Awards in 2018.
Many other awards are dedicated to Russo’s passion and expertise, such as ABIZ Entrepreneur of the Year (2011), 20 under 40 Honorees in Louisiana by The Daily Advertiser (2014), and America’s Top Consultants (2019). Russo’s two books were Amazon’s best-selling in 2016 and 2022. In 2022, Russo marked history with a record business of 6000% in 360° Intelligent Automation, making him the most successful entrepreneur in Louisiana. The firm attained this skyrocketing success merely 3 years after its inception.
Russo became a source of motivation for many and was featured in various magazines, media publications, and tabloids. His strong social media presence and thousands of followers witness Russo’s incomparable talent and aptitude.
Due to his utmost and unconventional talent, Frankie Russo built an empire for himself. As an innovation and change management professional, Frankie Russo has helped millions to ignite innovation and renovate themselves into true leaders. The beneficiaries of his investments have companies in the United States and India and currently serving in 128 U.S. markets. Vision and hard work are all we need to procure success like Frankie Russo. He is here to help us with his companies, books, and speeches. Today he is one of the most successful entrepreneurs in the international market.
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