In October, Hong Kong Spectrum Innovation Group announced the launch of the first Asian Young Designers Challenge, committing 10 million RMB to support 100 young designers, helping turn their creative ideas into market-ready products quickly.
The competition partners with 20 leading universities and design schools across Asia, aiming to overcome the high costs and long timelines that young designers typically face in transforming their ideas into products, while significantly shortening the time from concept to market.
Over 1,000 design proposals have been submitted, with some already in pilot production, and plans to test the market through innovative platforms like CUTOMEX. These designs span a variety of categories, showcasing the creativity and capabilities of young designers.
This initiative is not only an investment in designers but also a transformation of the traditional design and production process. It promotes a more efficient and cost-effective model for design and production, which may set a new industry standard.
Successful designs will debut on platforms like CUTOMEX, increasing the designers’ visibility and bringing innovative products to market. Through this competition, Hong Kong Spectrum Innovation Group aims to strengthen its global influence in the design field and cultivate internationally recognized design talent.