Here’s a common situation that happens to many businesses: you’ve set up your company, you’ve decided to commit to it, you’ve got your inventory ready to go, and you’ve taken care of everything you need to open your doors. But there’s only one problem. You don’t have as many customers as you’d like. Perhaps you’re an established business and are struggling to drive brand awareness and increase the number of customers you have every day. Fortunately, there are many ways that you can increase brand awareness and get on the good side of your customers. One of them is being more environmentally friendly. Customers love an eco-friendly and conscious / conscientious company that cares about the world around them. Offering items like reusable bags can help the environment while giving your customers a reason to patronize your establishment. Here are five types of reasonable bags that are ideally suited to this purpose.
Reusable Plastic Bags
When you think about reusable bags, plastic might not be the first and foremost one that comes to mind. After all, those plastic bags that you normally find in stores are notoriously bad for the environment. They often end up in landfills and won’t buy a degrade for a very long time. But there are reusable plastic bags that have special construction allowing them to biodegrade much quicker when exposed to air and time. These OXO biodegradable bags are made from 100% biodegradable materials that don’t have any harmful chemicals or additives. Thus, they won’t damage the environment. That’s a great way to offer something reusable to your customers that won’t stand the environment. It also helps that they’re durable, reusable, and heavily customizable. You can put a product logo or message on the bag so that anybody who sees it will associate your brand with that message. The combination of on-target brand messaging and Eco friendliness can do quite a bit of leg work to get your brand new noticed in a positive way, so consider offering these bags to your customers to tap into that particular market segment.
Custom Paper Bags
Custom paper bags are a great way to increase brand awareness. You can use them as promotional material, or you can give them away as gifts to your customers. Custom paper bags are ideal for organizations and businesses with limited budgets, too. If your company needs an affordable way to get your name and message out into the world, custom paper bags can allow them to do that. They’re basically portable billboards that can take your message and logo anywhere your customers go. Moreover, they offer your customers an alternative to plastic bags and are something easy to use for pick up orders or to go orders. Paper bags are also durable and recyclable, making them ideal for anything from grocery shopping to being used in a home or office. All you need to do is order custom printed paper bags from a reputable manufacturer, they’ll print them out with your customization / logo, and ship them to you to use for your business needs.
Reusable Tote Bags
When most of us think about reusable tote bags, we’re likely picturing the type of reusable tote bags that the health food store sells for a small price or donation that you can then reuse to get a discount. And in certain cases, that’s an accurate depiction. But reusable tote bags are so much more than that. They’re great for every occasion and reusable for a long period of time. You can keep them for years before they start wearing out. They’re also environmentally friendly, save customers money, and help reduce pollution and reliance on plastic bags. Increasing brand awareness using reusable bags like this is fairly simple as long as your logo is probably displayed on the front bag. That will maximize exposure and give your customers something useful along the way.
Canvas Mesh Bags
When you’re looking for fantastic custom bags to provide to your customers, canvas mesh bags can be a fun and environmentally friendly choice as well. Canvas mesh bags are a great choice because they are durable and reusable. They can also be customized with your logo or brand, making them suitable for a variety of promotional uses. If you want to attract new customers, these bags will help you get your name out there. As an added bonus, canvas mesh bags are perfect for giveaways at conferences, social media contests, and trade shows. You may also find them useful at events where attendees will take home some kind of memento from the event itself. Imagine somebody carrying all of their trade show swag in a bag that contains your logo. If that’s not enough incentive to offer these types of facts, consider the cost-effectiveness of using them over other types of bags and you’ll see they can offer both your business and your customers plenty of value.
Cooler Bags
A wide variety of different bags are perfectly suited for promotional purposes. Whether it’s paper, recyclable plastic, or canvas, you can’t go wrong with offering bags to your customers. Some bags also double as insulated coolers, making them one of the best promotional tools of all. Coolers are in a wonderful way to increase brand awareness. If you want to keep drinks cold anywhere you go, a bag that doubles as a cooler will be perfect for that. Customers will love the functionality and utility of it all while you can take advantage of generating impressions or leads when they take their bag on their next event.