Introduction:
If you are a game lover, then AR and VR might be familiar terms to you. Do you know that 55% of gaming revenue worldwide is collected through mobile platforms? The rapid increase in mobile gamers has led to a huge demand for AR apps and game development. Obviously, we all used to play games in our childhoods, but with the evolving time, things have changed a lot; Augmented Reality in Mobile Game has been driving people crazy with advanced features and good user experience.
Gaming has never been so impressive before, thanks to AR in Game app. If you are a tech enthusiast, game lover, or looking for mobile app development services, you must read this article till the end to understand how AR transforms the gaming experience.
What is AR?
AR refers to augmented reality. In simple words, it offers an interactive experience to users by connecting the virtual world with the real world. Augmented reality can be integrated with a computer, camera, or other devices to make content digitally available and realistic.
How do AR and VR differ?
Nowadays, AR and VR are used in Game app development company and various other industry sectors such as healthcare, E-commerce, real estate, and much more. Though AR and VR both are involved with reality, they differ in certain ways:
- AR involves real-world interactions, while VR involves an interactive virtual world. AR is used to augment the user experience in the real world, while VR is used to offer an immersive experience in the virtual world.
- Users have access to control augmented reality, while virtual reality is controlled by a system.
- You can access AR using your mobile device in your comfort. While VR requires a headset device.
How is AR Transforming the Gaming Industry?
AR is transforming the gaming industry rapidly in many ways by offering amazing features like real-time communication, interactive experience, upgraded lifestyle, creative visualization content, 3D approach, and much more.
The arrival of AR and VR technologies has opened the doors of many opportunities for entrepreneurs and Game app development company. This has also helped the gaming industry to generate more revenue due to an increase in more opportunities to attract and engage modern gamers.
What are the types of AR gaming?
There are mainely five types of AR gaming currently trending in the market. They are as follows:
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Location-based
Location-based gaming is based on location and uses your GPS of players to offer them a realistic experience based on their current location.
Example: Pokemon GO and Harry potter-wizards unite
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Puzzle gaming
It includes puzzles, riddles, and brainstorming games, which involve solving questions, earning badges, and upgrading to the next level.
Example: Angry Birds and ARia’a legacy
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Education gaming
Education gaming is developed to help the user learn something. It can be any subject, such as math or physics, with questions that are asked in an interactive way to improve learning and memory.
Example: flashcards and quiver
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Sports Gaming
It includes games like cricket, baseball, pool, soccer, or anything that allows users to play from their system or phone, having a realistic experience like playing on a field with a crowd and a natural voice.
Example: NBA and AR runner
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Social gaming
Social games are basically real-time games in which users invite their friends to join the game and play in a group. Players need to send the specific code to other players, who can then enter the game using the specific code.
Example: Jurassic World Alive and Ingress Prime.
Benefits of AR in mobile gaming?
AR has definitely taken gaming to the next level by offering numerous benefits and additional facilities to the people. Below are some of the top benefits of Augmented Reality in Game apps. Let’s dive in!
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Live interactive playing experience
AR makes players feel they are playing in the real world, hence providing an interactive gaming experience. Players can relate with the other players in the game and experience every basic detail of the game, making it more realistic. It makes the game more natural and intuitive with its strong presence so that players play the game with full emotion.
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Better storytelling
Human beings understand things well when they are represented in better visuals, and the same is true with AR. The gamer can understand the story and the game concept very well. AR also allows players to understand and see the game from multiple perspectives, hence allowing them to play nicely without getting confused.
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Seamless navigation
AR makes navigation easier throughout the game with the help of interactive visuals. It can guide players to navigate via hidden characters, bonuses, or different locations. Hence, the overlayed arrows and markings make the game less challenging and enhance the gaming experience.
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Educational benefits
It is also helpful in teaching the rules and regulations of the game at the beginning with interactive characters and visuals. This ultimately improves the imagination’s ability to guess the game logic correctly and play accordingly.
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Facilitates social interactions
AR games allow players to interact with other friends and teammates virtually on social platforms. They can comment, chat, and talk via mic while playing the game. Obviously, online gaming is only enjoyed when played in a group. It allows players to play multi-player games and experience a virtual sharing game.
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Attractive marketing and advertising
AR also works as an effective marketing and advertising method. The game developer can show a specific feature or creative short video on the platform to create brand awareness and familiarize people with the game. Companies can also target mobile game players and PC players to advertise the AR game through visuals.
Conclusion:
There is no doubt that AR is revolutionizing the mobile gaming industry due to its interactive functionality while blending digital elements into the real world. In the upcoming years, AI and other smart features could also be integrated to make the game more engaging.
If you are in the development industry, you should hire mobile app developers skilled in AR Or outsource your game development project to an Augmented Reality app development company in the USA for creative development and meeting the gaming expectations of modern gamers.