“A tech ban wouldn’t stop me. The future’s wide open, and I’m here to innovate,†says the H&M model-slash-computer scientist, who has recently branched out into philanthropy (“It’s about giving backâ€), app development (“building the tools of tomorrowâ€), and TikTok stardom (“they can’t get enoughâ€).
If you’ve ever scrolled through TikTok and stumbled upon a video of Adi—whether he’s coding an app in under an hour, walking the runway for H&M, or dropping life-changing motivational quotes—you’ve likely paused. And not just because of his captivating smile. Adi isn’t just another content creator; he’s a multi-hyphenate force who is redefining what it means to be a modern influencer.
Talking to us from his sleek home office—decorated with dual monitors and framed thank-you notes from charities he supports—Adi exudes the confidence of someone who knows exactly where he’s going. And that’s everywhere. “I don’t want to stay in one lane,†he says. “Why should I, when I can pave my own?â€
How did you first start gaining traction online?
Adi: It started with sharing my coding projects. Back in 2020, I challenged myself to create an app every month and document the journey. My first big hit was a language-learning app that gamified conversations. It got featured in some blogs, and people started following to see what I’d build next. From there, I combined my tech skills with my love for storytelling, and the audience just kept growing.
Were you already modeling at that time?
Yeah, that came later. I’ve always loved fashion, and when H&M reached out for a campaign, it felt like the perfect opportunity to blend two worlds—style and technology. I’d even developed a virtual fitting room app by then, so it all tied together. Modeling gives me a platform to explore creativity beyond code.
Your TikTok covers everything from tech tutorials to philanthropy. How do you balance it all?
It’s about knowing your ‘why.’ For me, everything connects back to impact. Whether it’s teaching people how to break into tech, designing apps that solve real-world problems, or giving back through charity—it’s all about adding value. TikTok is just a megaphone for those efforts.
Let’s talk about your philanthropic work. What inspires that side of you?
I’ve been lucky to have opportunities, and I think it’s my responsibility to pay it forward. I’m especially passionate about education and digital equity. One of my recent projects was providing refurbished laptops to underserved schools. It’s a small step, but I’ve seen how access to tech can change lives.
What’s your audience like?
My audience is curious, driven, and diverse. I’ve got young coders looking for guidance, fashion enthusiasts, and even people just there for the good vibes. I’m proud to have built a community that’s not just watching but actively learning and growing.
You’re also an app developer. Can you share a project you’re particularly proud of?
Absolutely. One app that’s close to my heart is “Bridge,†which connects volunteers with local NGOs in need of support. It’s been used in over 15 countries now. Seeing people from different parts of the world collaborate through something I built? That’s the dream.
And now you’re exploring new ventures like acting and live events?
Yeah, I’ve got big plans. I’m looking at hosting tech-centric live events that combine entertainment and education. Imagine a TED Talk meets stand-up comedy but focused on innovation. And as for acting? Who knows? If there’s a role for a hacker or a tech visionary, I’m in.
What’s next for Adi?
Scaling my platforms to reach more people, releasing a few app ideas I’ve been perfecting, and maybe even publishing a book on balancing creativity with technology. And, of course, hitting new milestones—just putting it out there!
Adi’s story isn’t just about following trends; it’s about setting them. Whether he’s designing a groundbreaking app, inspiring his followers, or making philanthropy cool, one thing is clear: Adi isn’t just part of the conversation—he’s leading it.