In the competitive world of ecommerce, selecting the right product can be a daunting task. In order to succeed, you need to conduct thorough research on your products, and for that, tools like Jungle Scout and Viral Launch can come in handy. If you are in the market for product research tools, this article is for you. In this article, we will do a comparative analysis of both Junglescout or Viral Launch so that you can make an informed decision about which product to use.

1.User Interface and Ease of Use

Both Jungle Scout and Viral Launch have user-friendly interfaces that are easy to navigate. Jungle Scout has a simple and clean design with intuitive navigation that makes it easy for beginners. It offers a Chrome extension, web app, and mobile app that work together seamlessly to deliver product research insights. Viral Launch also offers a Chrome extension, web app, and a mobile app, but its interface is more visually appealing with graphs, charts, and easy-to-read progress bars. Both tools have a slight learning curve, but once you get the hang of it, they are easy to use.

2.Product Database

Both Jungle Scout and Viral Launch have product databases that let you search for products by keyword, category, or brand. Jungle Scout’s database has more than 70 million products, while Viral Launch’s database has over 300 million products. Viral Launch’s database is larger, but Jungle Scout offers a more comprehensive database. Both tools allow you to filter products based on various parameters, including price, reviews, sales, and more. Jungle Scout also has a unique feature called the Jungle Scout Supplier Database, which lets you search for suppliers and manufacturers in China.

3.Product Analytics

Both Jungle Scout and Viral Launch provide in-depth product analytics that show you important metrics like sales, revenue, reviews, and more. Jungle Scout provides detailed product information such as sales and revenue estimates, historical pricing trends, and seasonal trends that help you identify products with high demand and low competition. Viral Launch also provides product analytics but with additional insights like keyword research, PPC optimization, and competitor tracking. Viral Launch’s product discovery tools also use advanced algorithms and machine learning to provide personalized product recommendations based on your sales goals and niche.

4.Pricing

Jungle Scout’s pricing plans start at $29 per month for the Chrome extension, while their web app pricing starts at $49 per month (annual billing). The mobile app is available for an additional $10 per month. Viral Launch’s pricing starts at $59 per month, with an annual billing option. They offer four subscription levels, with features increasing with each tier. Viral Launch’s pricing is slightly higher than Jungle Scout, but it offers more features and data than Jungle Scout.

5.Customer Support

Both Jungle Scout and Viral Launch provide excellent customer support via email, chat, and phone. Jungle Scout has a comprehensive knowledge base with articles and video tutorials to help you get started. They also offer a 14-day money-back guarantee on all plans. Likewise, Viral Launch has a knowledge base and an academy filled with training courses. They also offer full email support and a 14-day money-back guarantee.

With the increase in the number of sellers on major e-commerce platforms, the importance of product research cannot be overemphasized. Proper product research is the key to finding profitable niches and ultimately making sales. Fortunately, there are various product research tools that can make the process easier for sellers. In this article, we’ll be comparing Jungle Scout and Viral Launch, two of the most popular product research tools in the market.

User Interface

When it comes to user interface, Jungle Scout has a more user-friendly and straightforward interface. It’s easy to navigate and find relevant information. On the other hand, Viral Launch has a more complex interface that might be intimidating to new users. Jungle Scout wins this category.

Features

Both Jungle Scout and Viral Launch are packed with features to help sellers with product research. Jungle Scout offers features such as product trackers, sales and revenue estimates, keyword scout, and more. Viral Launch also offers similar features but has an extra keyword research tool called Keyword Manager. Jungle Scout and Viral Launch are tied on this category.

Accuracy

The accuracy of product data is arguably the most important aspect of product research. Jungle Scout uses Amazon APIs to gather data, while Viral Launch uses a combination of data sources like Google trends and Amazon product pages. Jungle Scout has a reputation for being more accurate, but Viral Launch insists that their combination of data sources is more reliable. It’s difficult to pick a clear winner between the two as most of the data provided is within the same range. 

Pricing

Jungle Scout and Viral Launch both offer various pricing models to fit different user requirements. Jungle Scout has a web app and Chrome extension. The web app pricing ranges from $29/month to $69/month, while the Chrome extension costs from $19/month to $49/month. On the other hand, Viral Launch has a more intricate pricing model. With pricing ranging from $17/month to $199/month. Jungle Scout seems to be more affordable and has an edge in the pricing category.

Customer Support

Customer support is essential, especially in the tech space. Jungle Scout offers phone and chat support, while Viral Launch only offers email support. Jungle Scout also has an extensive Knowledge Base with an extensive resource of articles and tutorials that help users to navigate the software. Jungle Scout wins this category.

Conclusion

In conclusion, both Jungle Scout and Viral Launch are powerful tools for product research, and both have their pros and cons. Jungle Scout is a more comprehensive tool that focuses on product data and insights, while Viral Launch offers a more advanced set of features that includes keyword research, PPC optimization, and competitor tracking. When choosing between the two, it comes down to what you need and what your budget is. For beginners looking for a simple tool to start with, Jungle Scout is a great option. However, if you’re an experienced seller who wants a more robust tool with advanced features, Viral Launch is worth the investment.

Both product research tools have their unique strengths and can help you find profitable products to sell on Amazon. For beginners, Jungle Scout is more user-friendly and affordable. On the other hand, Viral Launch has more advanced features and is ideal for seasoned sellers. It’s safe to say that both software are excellent in their own right and picking one over the other depends on your preferences and needs. The good news is that both software offers a free trial, and you can try them both to make an informed decision.

 

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