Are you searching for the latest fashion trends making place in top magazines? You can now easily afford these featured designer dresses from an emerging Nigerian fashion brand.
Talented fashion designer Reni Abina has taken the step to merge in-vogue Nigerian designs and prints into global womenswear with her fashion brand, Rendoll. This store is not just an ordinary fashion store because it offers its customers attainable luxury- a rarity in today’s commercialized world.
Rendoll was founded in 2019, with the approach to bringing global women’s wear to Nigeria. However, when her designs received an overwhelmingly positive response from international audiences, she shifted her focus to building an international brand.
The ruched and ruffle attires are some of Reni’s classic designs. Her garments often feature intricate beading and other embellishments, such as the beaded detail on the Dede Beaded Cotton Set. Many of her dresses are maxi length with flowy, loose-fitting silhouettes, while others, like the Cece Dress and Kimmy Dress, have more fitted shapes.
Rendoll’s Valentine’s Day collection Love Riveria features her exclusive prints in different styles like maxi dresses, statement blouses, and shirt trouser sets so women can express love for themselves and others. This collection made it to Afriquette and Glam Africa magazine in February 2021. A famous Kenyan comedian, Elsa Majimbo, also glammed up in Rendoll for Harper’s Bazaar Vietnam Magazine in February 2022.
Rendoll’s trendy designs have made it to the top magazines like Cosmopolitan, Bustle, Essence, Elle, Vogue, and newspapers like LA Weekly. Some featured designs include the Ayra Dress sexy mini dress with sparkling rhinestones, Santana Velvet Set, vivid color pants with a button-down shirt, Aliya Dress purple mini dress with ruffles and Abba Dress beautiful green maxi with flower ruffle details.
As an article in RADR Africa mentions, ‘The aesthetic of a Rendoll piece cannot be overlooked as its fabrics and prints are diverse.’ All her prints are exclusive to her brand and created after an extensive fabric printing process. Overall, her style perfectly combines traditional African textiles with contemporary Western fashion, resulting in a unique and eye-catching aesthetic.
With Reni’s immense creativity and attention to detail, her trendy collections have intricate designs and aesthetic appeal. She wants women to feel bold, confident, and beautiful in her designs. Reni applies eco-friendly practices and does not use placement prints when manufacturing, as it wastes fabrics. She also uses solid colors to minimize fabric wastage.
The fabric used in making outfits is imported, so the quality of the product is not compromised. Her motive behind Rendoll is to offer luxury to her customers at affordable prices. She ensures sustainability in fashion and values quality over quantity. It is a low-profit brand offering value for money to its customers.
Women can now enjoy top-quality womenswear from Rendoll, which values customer satisfaction over generating high revenues. To experience Rendoll’s latest collection for the spring-summer of 2023, be sure to check out their website here.