JUNE 9, 2023, MIAMI, FL – Lain Snow, the highly acclaimed swimwear designer from North Carolina, unveiled a family-centric new swimwear collection, titled ‘Coastal Cowboy,’ with the opening show at Paraiso Miami Swim Week on Thursday, June 8. The collection celebrated swimsuits for the entire family; familiar faces of popular TikTok and Instagram families hit the runway with their minis. Attendees loved the fun blend of coastal charm and western-inspired aesthetics, for the ultimate mommy and me matching pieces.
The ‘Coastal Cowboy’ swimwear collection, designed exclusively for women and their kids, reflects Lain Snow’s commitment to blending coastal vibes with classic southern fashion – a love that has been deeply rooted in the brand since it first launched in 2021. Leaning into the cowboy theme this year, Lain Snow took their collection to new heights by collaborating with iconic Aspen brand, KemoSabe to accessorize the swimwear pieces with an exquisite range of cowboy hats and boots. The collaboration elevated the collection, bringing something completely new to Paraiso while adding a nice contrast to the beautifully bright looks.
During the event, guests were treated to an awe-inspiring fashion show that showcased the diversity and versatility of the ‘Coastal Cowboy’ collection. Several models and their kids strutted down the runway, donning eye-catching swimwear pieces and providing a joyful bonding experience for the participants and attendees alike. Influencer stars such as Ella hailikas, Mara Martin, Caitlin Covington, Salomé Andreaa, Jaslyn Ome, Kate Dempsey, Kelsey Floyd, Nina matos, Leidy Labrador were some of the notable models who graced the runway with their kids to showcase the collection’s array of neon-style bodysuits, mix-n-match bikinis, and meticulously crafted resort wear.
Designer Becca Ingle, recognized for her innovative approach to fashion, expressed her excitement for the new collection by stating, “It has been an incredible journey to merge the essence of coastal living with the adventurous spirit of the Wild West. We wanted to create a collection that embodies the free-spirited nature of beachside living with a nod to the timeless allure of cowboy culture while creating special family moments.”
The ‘Coastal Cowboy’ swimwear collection is set to revolutionize the fashion industry by offering women and their children the opportunity to make a stylish statement while embracing the spirit of adventure and togetherness. The collection will be released on June 16 with availability to buy online at Maisonette and in-store locations throughout their home base in North Carolina.
For more information about Lain Snow and the ‘Coastal Cowboy’ swimwear collection, please visit www.lainsnow.com.