INSCMagazine: Get Social!

Mobile applications have become an integral part of businesses and social interactions. Facebook is the biggest social media site that boasts more than 2 billion active users. The majority of people use their phones to access content on the internet. For a business that is growing, you might be thinking of developing an application to make it easy for customers to find information about your product or services. There are a couple of considerations you should keep in mind for the first time and we’re going to highlight some of them here.

Concept Proofing

Before you can decide to rush to develop an app, it is crucial that you determine the proof of concept. Is the application going to make things easier for the target audience? A lot of startups fail because they don’t consider the proof of concept when coming up with the product. Concept proofing will not only save on money but time that might be wasted on the project when it is clearly not going to be successful. You might be trying to come up with a solution that is already in the market and is from a Fortune 500 company.

Target Audience

You might have the best idea for an app but there are no guarantees for success. This is because the target audience has not been factored in when coming up with the app. It is the target audience that will be using the app and that is why the development should be around their needs. For people to download the app, there should be a useful feature that they need from it. Once you’ve defined your target audience, you can proceed to develop the app.

Platform

There are a couple of factors that will determine the success of the app and the platform is one of them.  If you’re targeting Android users, it will make sense to concentrate on the platform. You will have to use a language that is natively supported by the Operating System. It is possible to use more than one language for the development of the app. You just have to make sure that you’re working with an experienced developer who will deliver high-quality work. You could be looking for a GeocodeAPI that can be integrated into both Android and iOS. Platform integration is crucial for the success of the mobile app that you’re developing.

Database

A lot of people have become dependent on their phones. A lot of data is created on a daily basis. Having a fast database is crucial for the success of your application. When choosing the database, there are a couple of factors you should take into consideration and they include:

· Safety and security

· Data structure

· Speed and scalability

· Accessibility

Payments

Payment integration is an important factor that a lot people often overlook. We live in an age where online shopping has become part and parcel of our lives. Customers want convenient payment options. If it is a subscription app, you want to make it as seamless as possible for your customers to remit the payments. Customers want to know that their payment information is secure. You should look for a payment getaway that is tailored for your application.

Security

There is a lot of personal information that is stored on mobile devices. That is why a lot of people get worried when they lose their phones. It is easy for third-party applications to gain access to personal information such as contacts and pictures.  There is also the issue of allowing location updates. This means someone could know where you are exactly since you enabled location for that particular app. Security should be one of the top priorities when developing an app.

Design

Mobile-first design has been challenging for developers in the last couple of years. In most cases, potential users will want something that is functional. Aesthetics is fine but what is the point of having a beautifully designed app when it is barely functional. It is recommended that you only use a single input whenever possible. You don’t want users to be switching between inputs whenever they want to use different functions in the app. The push notifications should be kept to a minimum as they can be a nuisance to users.

Future-proof

The app should be designed to be scalable. You want to design an app that will be able to bring you profit. The earlier you get the profits, the easier it will be to improve on the functionalities. Provided you have the right technology and resources, you can create something that is future-proof.

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