In a world where many teenagers spend hours watching YouTube tech reviews, Ari Salah decided to become the reviewer himself. Known as @ari_atrishi on Instagram and Ari Atrishi on YouTube, the 13-year-old Kurdish creator from Kurdistan has quickly become a local voice for young audiences hungry for honest opinions about gadgets, laptops, and smartphones.
While most tech creators build their reputation after years of experience, Ari represents a new kind of digital native — one that grows with technology, not after it. Much like Marques Brownlee (MKBHD) started filming tech videos as a teenager before becoming a global icon, Ari is beginning his journey with the same curiosity and focus, right from the bazaars of Kurdistan.
Highlight: “I work every day, and I look for new gadgets in the bazaar and new products,” Ari says. “I focus more on performance rather than money.”
That simple statement sums up his approach — curiosity over comfort, performance over price. He’s not chasing the flashiest or most expensive tools; he’s teaching others how to think smart, budget wisely, and understand what truly makes technology valuable.
And despite his young age, Ari’s vision is global. “As a Kurdish guy, I want to not just focus in Kurdistan. I want to go abroad and search for new products in new countries,” he explains. His outlook mirrors that of international creators who use technology as a bridge between cultures — exploring how innovation connects people beyond language or geography.
Ari describes himself as a “Business brain. Tech talker. Living loud with purpose.” It’s a line that perfectly fits the growing movement of young innovators who see content creation not just as entertainment, but as education and opportunity.
At only 13, Ari Salah already carries the mindset of someone building a brand for the long run — multi-skilled, ambitious, and eager to share what he learns. From Kurdistan’s local markets to the dream of traveling abroad, he stands as proof that passion and discipline can start at any age.
For a generation looking for role models in tech, Ari isn’t waiting to grow up — he’s already in the game.