Ideas may sometimes come when you least expect it as two famous historical examples had shown – one from a mathematician and the other from an organic chemist. You should thus expect the unexpected as you’ll never know when an idea might suddenly present itself to you without any warning at all.
There are several ways to prepare yourself for any breakthrough that might change your life for the better. One of these is by reading a book called “Breakthrough: How to Harness the Aha! Moments That Spark Success” by Entrepreneur Magazine contributor Scott Duffy.
You might be wondering, though, how Duffy’s latest book can benefit you. Let’s find out below.
1. “Breakthrough” tells you that a bad experience shouldn’t get in the way of an idea that could have the exact opposite effect on you.
You might not know at first who Scott Duffy is aside from the articles he has contributed before in Entrepreneur Magazine. Here’s a brief background:
Scott Duffy first worked under the tutelage of renowned author and motivational speaker Tony Robbins until he switched to working for American media giants such as CBS and NBC. He then established an online flight booking company called Smart Charter, which UK multinational conglomerate Virgin Group acquired. Unfortunately for Duffy, his deal with Virgin Group didn’t turn out in his favor. He didn’t let that experience bring him down, though, as he eventually helmed a web series called “Business and Burgers,” which is more than just your typical food-themed show as the title implies.
So a takeaway that you’ll get from Scott Duffy’s latest book “Breakthrough: How to Harness the Aha! Moments That Spark Success” is to be always open to new ideas even if your previous one didn’t work out as you originally envisioned it.
2. Duffy also cites experiences from fellow entrepreneurs like him in “Breakthrough” to reinforce some points that you and other readers of the said book should apply in real life.
“Breakthrough” isn’t just all Scott Duffy. Else, it would’ve been a mere autobiography and not a book on how to turn an idea into something more concrete.
In his book, Duffy shares entrepreneurship stories from several luminaries and innovators in the world of business, including his mentor Tony Robbins and former boss Richard Branson. Duffy hopes to emphasize that transforming an idea into a profit-generating business has worked for him and his fellow entrepreneurs as well and it can work for you too.
3. “Breakthrough” teaches you how to act on an idea and make it grow.
Aside from those previously mentioned, the most important takeaway that you’ll get from “Breakthrough” is that an idea would remain as such unless you act on it and make the right decisions to secure its future growth. In his book, Duffy gives some pointers on how to find hidden growth opportunities, implement efficient practices throughout your business, get the right people to do business with you, and so much more.
An idea is like a stray dog or cat who suddenly shows up at your doorstep. You can leave it outside and hope it would go away, or you can let it inside your house, feed it, and take care of it. The question now is: Would you rather dismiss an idea just because it bothers you to do something to it? Or would you embrace and nurture it?
If you find yourself having trouble as to what to do with ideas you didn’t expect to have at all, you should get yourself a copy of Scott Duffy’s latest book, “Breakthrough: How to Harness the Aha! Moments That Spark Success,” before it gets sold out.